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PRACTICE
E-Mail
8 rules for professional e-mail correspondence

The number of business letters has declined considerably due to the prevalence of e-mail, but this is no excuse to pay any less attention to the content and style of an e-mail. If you follow the rules set out below, your e-mail correspondence too will have the desired effect.

Special rules apply for e-mail correspondence: 
  1. Invitations (apart from to in-house meetings), congratulations and apologies by e-mail are bad form; you should opt for a letter instead.

  2. Send an intermediate reply if you are unable to respond to an e-mail immediately, stating when you will give your full response.

  3. Go through your e-mails daily. Users of a rapid medium expect a rapid response in return.

  4. Do not use abbreviations such as “fyi“, “thx“ or “asap“; not everyone knows what they stand for.

  5. Always give a substantive description in the subject line to indicate the content of your e-mail.

  6. Always use the correct form of address and sign off correctly. For that there is always time.

  7. Always provide all the sender’s details (address, telephone / fax number) at the end of an e-mail so that the recipient may choose how to respond.

  8. Never send confidential information via the Internet.


You will make a particularly bad impression if you do not respond to a letter or an e-mail promptly or at all. The anticipated response time for an e-mail is two working days and one week for a letter. If you are unable to give a full response within this time, you should send an intermediate reply.

Correct correspondence style is seen as integral to manners these days ‑ just as the appropriate demeanour towards the customer is. You simply make a better impression on people if you obey certain rules. Even if there is no malicious intent behind clumsy formulations or thoughtlessness as regards content, it can still have a subtle impact on relations with the recipient.


Source
korrekt!
Anke Quittschau & Christina Tabernig
Seestraße 20
82340 Feldafing
Phone 08157-92 43 43
Fax 08157-92 43 44
www.korrekt.de
info@korrekt.de


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 News - 17.03.2010
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